PORSCH-AUDI OF ALBUQUERQUE/span>
Albuquerque, NM

This project consists of an expansion of both the Porsche and Audi dealerships to bring them into the next phase of their corporate branding strategy. Both brands will receive enlarged and updated showrooms as well as additional space for customer service, retail display, parts storage, and additional service bays.

The Audi portion of the project consists of a large cube structure housing the new showroom. This showroom structure is meant to bring a commanding presence to the public side of the dealership and showcase the vehicles inside. A key feature of the new showroom will be a sloped curving mezzanine meant to invoke the feel of a banked curve at the Audi test track in Germany. Customers will be able to stand above the showroom at the mezzanine level and survey all of the car models on display below.

The Porsche portion of the facility will receive additional showroom space and the façade will be updated with the new G4 Mobility branding. A new aluminum fascia material will be applied to a sweeping curve across the entire façade, broken by a notch in the curved volume at the main entry. A new service approach will provide a more convenient staging location with full protection from the elements for customers.